by ehaldi
Stacey J Warner is an Intuitive Coach, and she works in Life Coaching, Business Coaching and Equus Coaching. She set out to start to brand her self and her business…but she ran into a problem. When she hired someone to do her logo and her brand identity, she found herself with a logo that violated copyright laws (lesson, you get what you pay for!). I wanted to help her with this situation and we got together to talk about what […]
by ehaldi
Hidden Expedition: Smithsonian, Hope Diamond. This is ‘The Device’. I wanted a way for the player to get messages from the people that were helping them along their journey, but who may have been working a world away and this is what we designed for our contraption. This was designed to look like it was an antique of sorts…but still functional for what the player needed. There was a visual design and a thematic tone to this game that was very […]
Categories: Creative Direction, Home
by ehaldi
DISCLAIMER: Artwork done by art team. My role was Senior Producer and served as interim art director. Fairway Solitaire- Windows 8, Windows Phone, iPad, iPhone, iPod Touch, Android, Kindle Fire, Mac and PC. Fairway Solitaire a finalist for the 1st annual Tabby Awards Fairway Solitaire won IMGA’s Excellence in Gameplay 2013 IGN nominated Fairway Solitaire as one of the five Best Mobile Board Games of 2012 Fairway Solitaire a finalist for Best Mobile Game and Best Casual Game by the […]
Categories: Creative Direction, Home
by ehaldi
As the Co-Designer/Producer of this project/adventure game I really wanted to sink my teeth into getting the intro to a place where the story was really being set up for the user, creating some mystery and wonder. The story of the Hope Diamond is so amazing, and this intro helps sell the legend that drove our fact meets fiction tale. The images story board is from my original scribbles, I wrote the dialogue and set up the scene as well. […]
Categories: Creative Direction, Home, Illustration, Videos
by ehaldi
These sketches were the design for a U.S. History Bobblehead matching game, that went into Hidden Expedition: Smithsonian, Hope Diamond. A big chunk of our game occurred in Washington DC and you just can’t go there and not think about US history…it’s everywhere. We needed a puzzle for you to gain access to something, so you had to help this person with their souvenir bobble heads. The goal of the game was to match the 3 pieces (Head, Torso and Legs/Base). […]
Categories: Creative Direction, Home, Illustration
by ehaldi
Jeff Grossman does work as a Golf Course Designer and he came to me looking for a logo for his business. He had some ideas about what he wanted, but as it works a lot of times there are too many ideas and they need to be simplified and made to be more elegant. He had the idea of having a very hand drawn/brush stroke kind of green and when I started doing that it just appeared to me…a G […]
by ehaldi
Backyard Sports Story Books. I have always loved books, in particular kids books. When I was working as Creative Director for Humongous Inc. we signed a deal with Grosset & Dunlap (Stonesong Press) to do a multi-book series to support our Backyard Sports Video Game brand, I was so excited. Michael Teitelbaum (writer) them and Ron Zalme (illustrator) were selected by the publisher and they got started. The original direction was to put these kids into these super fantastical situations and […]
Categories: Creative Direction, Home
by ehaldi
Every band needs a logo. I think every one and every thing could get away with having a logo. My band is no different. We play old punk and post punk classics (Sex Pistols, Dead Kennedy’s, Joy Division, The Cult, Psychedelic Furs, The Clash) and so on. The fun story behind where the name came from…we were having a big high school reunion where multiple graduating years could attend. We hired a band and they said ‘how long is this […]
by ehaldi
My nephew and his baseball team decided that they wanted to be called the Aztecs this year. When they asked me to make them a logo, I started to research what the Aztec people were really all about, and damn they were fascinating! I find with logos like this, the more authentic and researched the subject is the more natural is that they feel when you design the mark…and when designing for a culture it made it all the more […]
by ehaldi
2013 Wiffle Shirt Every year, for the last 17 years, my brother and I host a Wiffleball Tournament for our friends. We have made T Shirts every year and the theme changes every year to something that we see in the world or on TV or wherever. This year happened to be inspired by those great Captain Morgan Commercials/ Pirates. Once we pick a theme we put this character into the theme, he is a guy with a baseball for […]
Categories: Home, Illustration
by ehaldi
This is a poster for a show that our band was playing the day after Halloween. The concept is that the day after halloween Frankenstein has a lot of candy but nothing to do, so he grabs a few of his favorite candy bars and hits the town. The candy bars are the two bands in the show lineup… Media- Line work, design and candy bar typography was done in Illustrator and the painting and the rest of the type […]
Categories: Home, Illustration
by ehaldi
This was a crowd favorite, our Baseball-head guy as Angus Young of AC/DC. we were really into AC DC this summer and Angus is an unmistakable icon, with an unmistakable pose. I had always struggled drawing guitars so this one really challenged me. It’s not that hard when you are listening to AC DC…it just sort of comes to you. Notice the little wiffleballs as Guitar Tuning Knobs. Someone should make those. This type is classic hard rock/heavy metal type…and […]
Categories: Home, Illustration
by ehaldi
Backyard Baseball was my first opportunity to design an entire games UI, the look, feel and the layout. This was one of my favorite games of all time, and my designer, Nick Mirkovich was awesome to put this in my hands and let me get to it. It was also supposed to support other sports with minimal redesign. The resolution sure has come a long way! This screen sets up the world series matchup, of the game you are about […]
Categories: Creative Direction, Home
by ehaldi
My first job out of art school was as a production artist for Colores International, a windsock company. I did a lot of preparing artwork for silkscreening (including using a stat camera, who know’s what that is?). One day early in my job there, a sales man came into the art den and said, ‘I’d like to pitch a unique idea to the NFL, something more than putting their team logos onto regular windsocks…anybody got any ideas?’ Well, a few […]
Categories: Creative Direction, Home
by ehaldi
The Mighty and Proud and Fun class of 88 Cascade Bruins (we) were having their 20th reunion and I just couldn’t help myself. We needed some branding… The Power of the Paw in action here. Created in Adobe Illustrator
Categories: Home, Illustration, Logos
by ehaldi
This is from a game called Hidden Expedition: Devil’s Triangle. When I first came to Big Fish this was my first project as Senior Producer, and it was developed in-house at Big Fish Studios. It was originally released to PC Download, but was later ported to iOs and did very well. It was a game is part of a series of Hidden Expedition games (Titanic, Everest, Amazon). It was a huge game and turned into a two part game with […]
Categories: Creative Direction, Home
by ehaldi
The JV was playing a show with some friends of our that were in two other bands. We had a 3 band lineup, and I had this image of a bartender offering 3 kinds of beer ( I mean it’s St. Paddy’s Day, it had to be beer). I love going to bars where they actually list what the beer is and what you can expect when you get it. I wanted to interpret that idea on this poster, […]
Categories: Home, Illustration
by ehaldi
We keep gravitating to music as themes for these shirts. It’s something my brother and I are both totally into and there is such great visuals for different styles of music. We talked about doing a punk rock themed version. We’ve done individual artists before (Elvis, Angus Young) and thought maybe a shoe group would be cool. This is supposed to sell the British Punk Rock Vibe…it’s a new band called the Wiffs! Can you figure out what instruments each […]
Categories: Home, Illustration
by ehaldi
The JV playing an awesome Memorial Day gig in Ballard (Seattle). It was a Sunday night and all I could think about was those awesome drag race commercials from when I was a kid ‘Sunday! Sunday! Sunday! 64 Funny Cars!’ That was a really fun show. This was done in Illustrator and Photoshop. I had been using Macromedia Freehand for YEARS before I got Illustrator. A few of my favorite tools weren’t readily available so I had to wing a […]
Categories: Home, Illustration
by ehaldi
When my friends and I decided to become Racing legends we thought why not join the biggest race in the world…The Baja 1000 in Mexico (pretty much racing from the top of Baja Mexico to Cabo- The very bottom). Racing Team Legends needs logos…for the gear, the cars, the trucks…for everything…racing is all about branding. Here is ours. You may see people wearing this around town…there is a lot of it out there. We were just happy to survive. Did […]
by ehaldi
This was for one of our first shows as a band, at a small bar in Lynnwood. I wanted to portray us (tongue and cheek of course) that we were a huge band taking over a little tiny bar…and I had this image in my mind of a Amp Stack that comes to life and stomps this little bar, just like Godzilla might. We were introducing ourselves so there needed to be more information on this poster, if I were […]
Categories: Home, Illustration
by ehaldi
My nephew was running for office in middle school and they got to make posters for their campaign. You’ll notice that it doesn’t say what position to vote for…well it turn’s out that they run for ‘office’ and they all take turns with the different roles. He won. He served. He moved on to High School.
Categories: Home, Illustration
by ehaldi
The theme for 2012’s Wiffleball Tournament was inspired by the speculation that it would be the last year of the Blue Angels coming to Seafair (usually the tournament lands on the saturday of sea fair). It’s so cool to see the planes fly in formation and I had that image in my mind and thought about how they fly low and then break straight up…and it felt like created a W shape to me (sort of, if you use […]
Categories: Home, Illustration
Erik Haldi